Wednesday, January 31, 2007

Podcamp Toronto Press Release - January 31, 2007

Free Podcasting "Unconference" Aims to Teach Newbies How to Podcast

(Toronto, ON) – Podcamp Toronto (, a 2-day unconference which will be held at Ryerson University on February 24-25, 2007, will teach people how to plan, produce and publish a podcast. Attendance is free.

A podcast is a multimedia file that’s syndicated over the Internet. Similar to an Internet radio program, podcasting allows people to download audio or video content when they want to view or listen to it.

“Both hobbyist and companies are using podcasts to communicate with fans or clients,” says Leesa Barnes, one of the organizers behind Podcamp Toronto. “There’s a guy who uses his podcast to teach people how to knit and there’s a large corporation that uses their podcast to give end users tips on how to maintain their computers.”

The very first Podcamp was held in Boston in September 2006. It was born out of the desire to share information about audio and video podcasting and related subjects. Podcamp Toronto is a 100% free, volunteer-driven, sponsor-supported event. Otherwise known as an unconference, Podcamp Toronto focuses primarily on allowing people to share ideas, interact with each other and learn in an open environment.

“Using the unconference method means that attendees will learn from those in the trenches, the very people who are producing podcasts on a day to day basis,” says Barnes. “Whether you’re a seasoned podcaster or someone who’s just curious about this new medium, Podcamp Toronto will allow you to learn at your own pace.”

Sessions includes Interviewing Techniques, Video Podcasting for the Average Joe, Podcasting 101, 7 Ways to Monetize Your Podcast, How to Create Hollywood Effects from Your Living Room and Podcasting in Public Interest. There are a number of panel discussions, including Will Podcasting Kill Radio, Using Podcasting in Secondary Schools and What’s Hot in Marketing Your Podcast. The hosts of 2 of Canada's most listened to podcasts - In Over Your Head and Galacticast - will be on hand to answer questions about replicating their success. These are just a sample of the 25+ sessions and panels being offered.

A blog is updated almost daily with news about Podcamp Toronto. Sponsors include Scotiabank, the first Canadian bank to produce a podcast called The Money Clip and BabyTel, a voice-over IP company.

Visit for more information or to register for free for Podcamp Toronto.

Media Contacts

Leesa Barnes

(647) 225-3792

Jay Moonah

(416) 885-5341

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