Tuesday, December 06, 2005

Perceptions of Libraries and Information Resources (2005) [OCLC Report]

Perceptions of Libraries and Information Resources (2005) [OCLC - OCLC Reports]

I haven't had a look at this report yet, but it does not bode well for libraries. I need to take a closer look at it to see whether it is talking specifically about public libraries, or generally about all libraries. From what I hear, it is apparent most people are ignoring library websites and starting their searches directly on the web (i.e. Google). The "Library" brand is connected primarily with books, not electronic information or websites.

Here is a "what if" question: what if we knew what types of search terms our people are searching with and, using SEO, we planted our own web pages in the search results so they would come up? This idea was suggested to me by someone else--if we have our own articles or blog postings that consistently come up when those people are searching, perhaps they would realize we are the experts and contact us directly? Another reason to blog....

2 comments:

Alane said...

Connie, the survey respondents were asked to frame responses to questions based on the library they had used most recently. So, any kind of library is possible...it's clear, though, from the verbatim responses that many people are referring to public libraries.

And while the overall story of the report may not be rosy for libraries, it definitely gives librarians some direction in services planning--just as you suggest.

Connie said...

Thank you for clarifying, Alane. I know the report got lots of blog attention, so I appreciate your stopping by to post.

Cheers,
Connie